Pri Shumate

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Consumer Non-Durables

Consumer Services

Retail Trade

Profile

Pri Shumate served as a Senior Brand Marketing Director at NIKE, Inc. from 2013 to 2016.
From 2020 to 2022, Ms. Shumate worked as the Head-Marketing Experiences & Olympics at Airbnb, Inc. Ms. Shumate also held the position of Chief Marketing Officer at Hurley, Inc. in 2016-2017 and at WSL Holdings, Inc. in 2019-2020.
Currently, Ms. Shumate is serving as the Chief Marketing Officer & Senior Vice President at Columbia Sportswear Co. from 2022 to 2023.

Former positions of Pri Shumate

Companies	Position	End
COLUMBIA SPORTSWEAR COMPANY	Sales & Marketing	01/09/2023
AIRBNB, INC.	Corporate Officer/Principal	01/03/2022
WSL Holdings, Inc. WSL Holdings, Inc. MiscellaneousMiscellaneous Office of holding companies with interests in sports and recreational industry	Sales & Marketing	01/05/2020
Hurley, Inc. Hurley, Inc. Apparel/Footwear RetailRetail Trade Operates as an online clothing store	Sales & Marketing	01/10/2017
NIKE, INC.	Corporate Officer/Principal	01/08/2016

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Linked companies

Private companies	5
NIKE, Inc. NIKE, Inc. Apparel/FootwearConsumer Non-Durables Engages in design, development, marketing and selling of athletic footwear, apparel and accessories	Consumer Non-Durables
Columbia Sportswear Co. Columbia Sportswear Co. Apparel/FootwearConsumer Non-Durables Designs, markets, and distributes apparel and equipment for outdoor activities	Consumer Non-Durables
Airbnb, Inc. Airbnb, Inc. Hotels/Resorts/Cruise linesConsumer Services Operates as a global marketplace that connects guests with stays, experiences and services	Consumer Services
Hurley, Inc. Hurley, Inc. Apparel/Footwear RetailRetail Trade Operates as an online clothing store	Retail Trade
WSL Holdings, Inc. WSL Holdings, Inc. MiscellaneousMiscellaneous Office of holding companies with interests in sports and recreational industry	Miscellaneous

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