Valuation: Vuxen Group AB

Market Cap 323M 32.42M 28.51M 26.88M 24.52M 45.86M 3.11B 46.22M 125M 1.58B 122M 119M 5.15B P/E 2025
68.2x
P/E 2026 16.6x
Enterprise Value 292M 29.38M 25.84M 24.36M 22.23M 41.57M 2.82B 41.89M 113M 1.44B 110M 108M 4.67B EV / Sales 2025
0.54x
EV / Sales 2026 0.66x
Free-Float
30.62%
Yield 2025 *
-
Yield 2026 3.48%
1 day+1.39%
1 week+3.55%
Current month+7.35%
1 month+11.03%
3 months+65.44%
6 months+88.39%
Current year+83.07%
1 week 26
Extreme 26
29.3
1 month 25.2
Extreme 25.2
30
Current year 13.65
Extreme 13.65
30.6
1 year 10.15
Extreme 10.15
30.6
3 years 8.52
Extreme 8.52
30.6
5 years 8.52
Extreme 8.52
30.6
10 years 8.52
Extreme 8.52
30.6
Manager TitleAgeSince
Chief Executive Officer 58 01/02/2024
Chief Operating Officer 46 07/10/2005
Chief Executive Officer 53 07/10/2005
Director TitleAgeSince
Director/Board Member 53 01/10/2024
Chairman 53 01/11/2021
Director/Board Member 43 01/11/2021
Date Insider Type Main position Quantity % Market Cap. Importance
08/11/24 Buy

Founder

500 0.0045%
Change 5-day change 1-year change 3-year change Capi.($)
+1.39%+3.55%+134.54%+134.54% 32.42M
-0.41%+4.20%-32.83%+43.43% 503B
+0.50%-4.77%-40.43%+88.83% 299B
-0.29%-2.33%-29.21%+55.87% 141B
+5.03%+18.06%+447.13%+2,677.13% 115B
+0.19%-3.30%-27.84%+227.07% 105B
+1.21%-8.76%+23.00%+14.52% 89.26B
+1.62%+0.47%-37.89%+28.94% 85.14B
-0.92%-3.61%-28.08%+146.17% 81.26B
-0.15%+2.49%+0.83%+240.27% 32.13B
Average +0.76%+0.31%+40.92%+365.68% 145.05B
Weighted average by Cap. +0.40%+0.28%+8.37%+282.76%

Financials

2025 2026
Net sales 215M 21.59M 18.99M 17.91M 16.34M 30.55M 2.07B 30.79M 83.26M 1.05B 81.07M 79.32M 3.43B 246M 24.69M 21.72M 20.47M 18.68M 34.93M 2.37B 35.2M 95.19M 1.21B 92.69M 90.68M 3.92B
Net income 1.82M 183K 161K 151K 138K 258K 17.52M 260K 704K 8.92M 685K 670K 29.01M 11.62M 1.17M 1.03M 968K 883K 1.65M 112M 1.66M 4.5M 57.04M 4.38M 4.29M 186M
Net Debt -8.74M -878K -773K -728K -664K -1.24M -84.32M -1.25M -3.39M -42.91M -3.3M -3.23M -140M -30.22M -3.04M -2.67M -2.52M -2.3M -4.3M -292M -4.33M -11.71M -148M -11.4M -11.15M -483M
Logo Vuxen Group AB
Vuxen Group AB, formerly Purefun Group AB (publ), is a Sweden-based online retailor. It operates as an e-commerce group that operates, develops and acquires e-commerce stores and brands. The Company operates local stores within the segments of sexual wellness, dog accessories and party, celebration and fun gadgets. The Company also intends to invest part of the cash flow in unlisted e-commerce companies with great potential. With both its own and external brands, Vuxen Group offers carefully selected products that combine quality, curiosity and enjoyment. Vuxen Group is also active in the gift and party segment through stores such as Kalaslagret, PartyNinja and Roliga Prylar, as well as pet products through Doggie.
Employees
28
Date Price Change Volume
25/09/26 SEK 29.20 +1.39% 4,915
24/09/26 SEK 28.80 +1.41% 5,394
23/09/26 SEK 28.40 +0.71% 12,736
22/09/26 SEK 28.20 +3.68% 1,737
21/09/26 SEK 27.20 -3.55% 7,193
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