Valuation: adidas AG

Market Cap 24.99B 28.66B 23.54B 21.44B 40.19B 2,746B 40.24B 282B 109B 1,399B 108B 105B 4,514B P/E 2026 *
15.2x
P/E 2027 * 12.2x
Enterprise Value 28.92B 33.17B 27.24B 24.8B 46.5B 3,177B 46.56B 326B 126B 1,619B 125B 122B 5,223B EV / Sales 2026 *
1.07x
EV / Sales 2027 * 1x
Free-Float
90.23%
Yield 2026 *
2.51%
Yield 2027 * 3.06%
1 day+0.67%
1 week-0.59%
Current month-5.54%
1 month-7.07%
3 months-17.84%
6 months+8.19%
Current year-15.41%
1 week 140.9
Extreme 140.9
144.6
1 month 139.7
Extreme 139.7
156.2
Current year 130.05
Extreme 130.05
188.25
1 year 130.05
Extreme 130.05
200.1
3 years 130.05
Extreme 130.05
263.6
5 years 93.44
Extreme 93.44
300
10 years 93.44
Extreme 93.44
335.05
Manager TitleAgeSince
Chief Executive Officer 61 01/01/2023
Director of Finance/CFO 56 01/09/2026
Corporate Officer/Principal 51 01/11/2024
Director TitleAgeSince
Director/Board Member 61 09/05/2019
Director/Board Member 55 15/06/2016
Chairman 65 07/05/2026
Change 5-day change 1-year change 3-year change Capi.($)
+0.67%-0.59% - - 28.38B
+1.66%-2.56%-49.08%-60.59% 52.68B
+0.63%-0.52%-20.18%-12.07% 28.38B
-0.76%-0.12%+4.63%+195.71% 18.36B
+0.22%-0.55%-39.60%-5.01% 9.11B
0.00%+0.88%-38.65%-64.28% 2.12B
+2.86%+5.27%-40.58%-49.65% 1.22B
+2.89%+1.14%-21.79%+11.53% 1.19B
-0.07%+1.71%-30.20%-33.20% 815M
-2.00%-0.62%-39.14%-47.44% 410M
Average +0.61%+0.53%-30.51%-7.22% 12.7B
Weighted average by Cap. +0.83%-0.98%-31.78%-1.89%

Financials

2026 *2027 *
Net sales 27.04B 31.01B 25.46B 23.19B 43.48B 2,971B 43.53B 305B 118B 1,513B 116B 114B 4,883B 28.9B 33.15B 27.22B 24.79B 46.48B 3,176B 46.54B 326B 126B 1,618B 125B 122B 5,221B
Net income 1.63B 1.86B 1.53B 1.39B 2.61B 179B 2.62B 18.33B 7.07B 90.98B 7B 6.85B 294B 1.98B 2.27B 1.86B 1.7B 3.18B 218B 3.19B 22.33B 8.61B 111B 8.53B 8.34B 358B
Net Debt 3.93B 4.5B 3.7B 3.37B 6.31B 431B 6.32B 44.28B 17.07B 220B 16.91B 16.54B 709B 3.75B 4.3B 3.53B 3.22B 6.03B 412B 6.04B 42.31B 16.31B 210B 16.16B 15.8B 678B
Logo adidas AG
adidas AG is one of the world leaders in the design, manufacturing and marketing of sports equipment and articles. The group's products are sold primarily under the following brands: adidas, TaylorMade and Reebok. Net sales (before intragroup eliminations) break down by family of products as follows: - shoes (57.4%); - clothing (35.3%); - sports equipment (7.3%): golf equipment (golf clubs, balls, gloves, metal clubs, etc.; No. 1 worldwide; TaylorMade and Maxfli), bags, balls, etc. At the end of 2025, the products are marketed through a network of 2,022 stores worldwide. Net sales are distributed geographically as follows: Europe (33%), North America (20.5%), China (14.7%), Latin America (11.8%), Japan and South Korea (5.9%), and Others (14.1%).
Employees
64,394
Date Price Change Volume
21/09/26 €143.25 +0.67% 661
18/09/26 €142.30 0.00% 145
17/09/26 €142.30 -0.87% 136
16/09/26 €143.55 +1.16% 918
15/09/26 €141.90 -1.53% 436
Trader
Investor
Global
Quality
ESG MSCI
AAA
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
30
Last Close Price
143.15EUR
Average target price
198.97EUR
Spread / Average Target
+39.00%

Quarterly revenue - Rate of surprise

-40%: Exceptional extension
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